I Know The Feeling. You’re Ready For A New Life
You should be able to travel whenever you want and experience more freedom in your life.
You’re tired (like ugh, yesterday tired) of being limited–being told what to do with your time, when to wake up, when to vacation–and let’s be honest here, 2 weeks in a year isn’t enough time to explore the world the way that you want.
You know that you can’t keep living the way you’re currently living. A value-based brand can completely shift your reality to a freedom-based life.

You’re sitting there alone, drink in hand, thinking, “What’s next for me?”
When deep down, you just need a place to process and plan what’s next for you and get simple, straight-forward guided steps.
I get it. You’re over the fluff, motivational hype, and salesy answers. You want effective, honest, and clear steps on the best way to blend all your big interests and big passions into a bigger vision.
You don’t need any more credentials or more degrees to start this. You already have what you need inside, you just need more clarity and a plan on how to maximize it.
I want to empower you to launch a successful brand that leverages the power of your knowledge and experience to finally replace your 9-5 income and regain your freedom.
Inside Big Brand Theory™, you’ll get a roadmap to a new life where your passions and deepest visions are finally aligned.

We keep It SUPER SIMPLE! No big business building words here, only accessible language that makes sense right away – the first time.

Learn the 5-step Big Brand framework directly from me, Shauna K, where you get clearly defined steps on how to start transforming your personality and life experiences into profitable products that you can offer to the world

Get 6 months of live coaching every single week to shift your perspective and ask all of your burning questions

Immediate access to a library of exclusive worksheets, templates, and exercises designed to help you uncover your next steps, create real-life goals and track progress (that will carry you beyond the six months of your coaching)

Join a thriving, supportive, and intimate cohort of multi-passionate people that are on the journey to reinvent their lives right beside you
Hey there, I’m Shauna K.

I started my branding journey with zero branding, marketing, or entrepreneur experience. I was an electrical engineer that just knew one simple thing: I was feeling deeply unsettled with what I was doing and I needed a change in my life.
I went on a journey to transform my life and since then, I’ve spent the past 15 years showing entrepreneurs how they can use what they know to build life-changing brands.
I’ve built up a 6-figure branding consulting company, consulted government agencies, & been invited to speak on branding by global corporate brands like PEPSICO.
At my core, I believe that every human being deserves to answer their calling and purpose in this lifetime.
In value-based branding, you have more than enough to create impact and income in the world on your own terms. Yes, you can do it with all the God-given gifts, talents, and experience already inside of you, and I can show you how.
Your brand can change your life & change the lives of others.
“I was in a safe space, I could say what I needed to say, I could get all my questions off my chest, and Shauna was always there to lead me to the place I needed to be…this is not scary, this is attainable, this is doable.” – Jimi
Big Brand Theory is a baseline, a resource you can return to as you grow, so you can know the steps to take to get your next big move off the ground.
✅ Ready to release your first digital product?
✅ Need to figure out what to say in your social media content?
✅ Considering writing your first book?
There’s a complete guided system inside BBT that you can use to make it happen.
You might be telling yourself, I don’t have enough time or enough experience for this. I’ve already taken courses or joined coaching programs before, and none of that worked for me.
Let me be completely transparent. I’m sharing with you my secrets for branding success that most clients pay me $20k-$30K to show them how to execute high-level branding and marketing campaigns in their companies.
I’ve condensed 15 years of my brand development experience into easy-to-follow, super simple actionable plans for you.

You’re missing a huge opportunity to transform your life experiences into a personal brand that will keep opportunities flowing in.
And no, you don’t have to dance on Tik Tok, take a whole bunch of selfies, or follow all the online trends out there.
You can create a brand that’s authentic, fulfilling, and real to you. Full stop.
Imagine: you’re at the airport, a boarding pass to your dream destination is in one hand, phone in the other, and ping! — another payment hits your account.
Your new life can be funded from your brand.

You can create a meaningful and profitable brand without doing silly stuff online or pretending to be someone you’re not.
You can start this journey today. You don’t need:
❌ An email list
❌ Any marketing experience
❌ A large social media following
❌ Previous branding knowledge
I can show you how to tap into your unique passions, experiences, and knowledge–everything that you already have.
You shouldn’t have to stay locked into any life or career path that is no longer guiding you to the ultimate person you want to become.
Here’s how building a brand changed my life & the lives of people that have taken the program…
I was able to take Mondays off, live part-time on the island of Barbados, featured on international media outlets –all while feeling deeply connected to my calling.
Jasmine was able to start and scale her security company to a 6-figure biz, hire full-time employees, and finally take off whenever she wanted to experience the beauty of new countries.
The truth is, you’ll get quicker results in the next 6 months, when you’re inside of a guided program that shows you clear branding steps and removes all the mystery.
I’ve worked with some amazing brands and been featured by notable media outlets…
Inside Big Brand Theory: You’ll Get:
✅ Immediate access to ready-to-use goal-setting and life-planning templates, processes, and systems, so you can easily map out your next move.
✅ Curated trainings and hands-on exercises to remove mental blocks & shift your perspective for success
✅ Get specific recommendations for routines and pathways that align perfectly with your goals and lifestyle.

It’s time to walk your path and receive the opportunities that have been waiting just for you.
You’ve likely been struggling with some combination of feeling stuck in the 9-5 grind, your side hustles not fully taking off, or your dreams of freedom continuously moving out of reach.
You’re sensing that something is off and even if you aren’t quite sure what, I’m here to tell you, a personal brand can be a way to finally feel more centered, awakened, and fulfilled.
“Shauna K is the real deal, I believe each of us are going to be successful because of it. Her intent, transparency, and the way that she teaches is the real deal.”
-Benita
You’re still trying to fit into the ‘pick one thing, one career, one interest, and stick with it’ mold, but if you’re honest, thats just not you.
I know you. You’re a deeply intuitive, multi-passionate human being with a bold vision for your life.
You can have more freedom and more control over your life, and it starts with leaning into what you already know.
I am dedicated to helping you be fully in alignment with your purpose and LIVE.
I deeply believe that you deserve to live a life that gives you peace and freedom.
